• ::About

DESIGN

WITH

PURPOSE

I’m a creative director and brand strategist who builds thoughtful brands, digital experiences, and scalable systems. For more than 20 years, I’ve helped organizations turn complex ideas into clear, meaningful work that connects with people and delivers real results.

25+

YEARS CREATING

300+

PROJECTS DELIVERED

50+

BRANDS SUPPORTED

01

GUIDING PRINCIPLE

  • ::EXPERIENCE
INDEPENDENT
BRAND STRATEGIST & CREATIVE DIRECTOR: Kevin Waltermire

Partnering directly with organizations to clarify their positioning and create identities, websites, campaigns, and brand experiences designed to support meaningful, long-term growth.

25+ YEARS
DESIGNER, ART DIRECTOR & CREATIVE LEAD

Built a career across branding, advertising, print, digital, photography, video, and web. That range gives me the ability to see the entire brand experience and connect strategy, creativity, and execution.

2020-2026
CREATIVE DIRECTOR / DESIGN LEAD: Matmon

Leading brand, digital, campaign, and content development across a diverse client portfolio. I guide projects from strategy through execution while building scalable creative systems that keep the work clear, consistent, and effective.

2018-2020
CREATIVE DIRECTOR: Tree of Life Seeds

Led a multidisciplinary creative team and shaped brand strategy, packaging, campaigns, digital experiences, and retail communications within a rapidly evolving consumer market.

2016–2018
DIGITAL & PRINT DESIGN LEAD: CenterRock Advertising

Led digital and print design across advertising campaigns, websites, marketing materials, presentations, and client communications. Translated campaign strategy into cohesive creative work across multiple platforms and audiences.

2014–2016
ART DIRECTOR & GRAPHIC DESIGNER: Arkansas Times

Directed editorial design, advertising, photography, and digital creative across the Arkansas Times family of publications. Created the first Bike Arkansas and Paddle Arkansas publications, redesigned Arkansas Wild, and developed layouts and visual systems for Arkansas Food & Farm, special inserts, promotions, advertisements, posters, websites, and presentations.