- :: SERVICES
Creative
Without
Limits.
I partner with organizations that need senior-level creative thinking and hands-on design without building a full internal creative team. I’m available for projects, ongoing partnerships and creative direction.
STRATEGY IS
Only Useful if You
CAN BRING IT TO LIFE.
I’ve spent more than 25 years working across brand, digital, advertising, publications, campaigns, and creative leadership. These experiences allow me to look at the bigger picture while staying close enough to the work to make sure the idea is properly executed. You work with me from the initial conversation through the finished work.
Big-picture thinking.
Hands-on execution.
- :: How I Can Help
Creative
Direction
Senior-level creative leadership without the commitment of building an internal creative department. I can help establish direction, guide your team and partners, improve the quality and consistency of the work, and step in wherever experienced creative leadership is needed.
CAN INCLUDE
Creative direction • Brand oversight • Campaign direction • Design review • Team support • Vendor & developer direction • Creative systems • Ongoing design
BEST FOR
Organizations with ongoing creative needs, growing marketing teams and businesses that need experienced creative leadership on a flexible basis.
Brand Strategy
+ Identity
Whether you’re building something new or your existing brand no longer reflects who you’ve become, I help create visual systems that are clear, distinctive and built to grow with you.
CAN INCLUDE
Brand strategy • Positioning • Naming • Visual identity • Logo systems • Brand refreshes • Messaging direction • Guidelines • Templates • Collateral
BEST FOR
New organizations, established companies ready for a refresh and brands that have grown without a consistent visual system.
Websites +
Digital Experiences
A website should do more than look good. I combine strategy, content, UX and visual design to create digital experiences that are easy to understand, easy to use and unmistakably connected to the brand.
CAN INCLUDE
Website strategy • Sitemaps • UX/UI • Wireframes • Content direction • Responsive design • WordPress • Elementor • Shopify • Developer handoff • Ongoing support
BEST FOR
Organizations launching a new site, businesses with an outdated digital presence and teams that need design and development thinking connected from the beginning.
Campaigns
+ Creative Projects
Not every challenge requires a complete rebrand or ongoing engagement. I also partner with organizations on focused creative projects that need strong thinking, design and execution.
CAN INCLUDE
Campaign concepts • Presentations • Reports • Publications • Advertising • Event & expo graphics • Environmental design • Social creative • Photography & video direction • Marketing collateral
BEST FOR
Marketing teams, associations, nonprofits, agencies and organizations that need experienced creative support for an important initiative.
Built around
what you
actually need.
Every organization works differently, so I don’t force every client into the same engagement. We can work together around a specific project, an ongoing need or a larger creative leadership role.
PROJECTS
A defined problem. A clear outcome.
Ideal for websites, brand identities, campaigns, publications, presentations and other defined creative initiatives.
ONGOING
Creative support you can count on.
A monthly partnership for organizations that regularly need design, digital, campaign or brand support.
FRACTIONAL
Creative leadership without another full-time hire.
I become an extension of your team, helping establish direction, maintain quality and move important creative initiatives forward.
- :: How I Work
Good Work Starts
Before the design does.
01 / THINK
Understand the problem.
We start with the business, audience, goals and challenges. Before deciding what something should look like, I want to understand what it needs to accomplish.
02 / SHAPE
Find the right direction.
Strategy becomes an idea. We establish the creative direction, messaging and visual approach that will guide the work.
03 / MAKE
Bring it to life.
This is where I’m different from a lot of senior creative consultants. I stay hands-on and work through the design, content and production.
04 / DELIVER
Make it useful.
The goal isn’t a beautiful presentation. It’s finished work your organization can actually use, build on and grow from.
- :: SERVICES
Experience
Without
The Layers.
I’ve led creative teams and complex projects, but I’ve never stopped being a designer. I still enjoy getting into the work, solving the details and figuring out how an idea becomes something real. When we work together, you’re working directly with me. No layers of account management. No junior team doing the work behind the scenes. Just thoughtful collaboration and senior-level experience from beginning to end.
- :: FAQs
What size organizations do you work with?
I work with organizations of different sizes, from growing businesses and nonprofits to established companies, agencies, and associations. The best fit is usually a team that values thoughtful design, direct collaboration, and senior-level creative support.
Do you work with agencies?
Yes. I can work directly with organizations or partner with agencies that need additional senior creative direction, design or digital support.
Can you work with our existing team or developers?
Absolutely. I regularly collaborate with internal marketing teams, developers, writers, photographers, vendors and other creative partners. I can lead the creative process or plug into an existing one.
Do you offer ongoing support?
Yes. For organizations with recurring creative needs, I offer ongoing and fractional engagements that provide consistent access to senior creative direction and design support.
Got an Idea?
Let’s make it happen.
Tell me what you’re working on, what’s getting in the way and where you need help. We can figure out the right way to work together from there.