Art Direction, Graphic Design, Editorial Design, Campaign Design, Event Collateral, Print Design
Baptist Health Foundation needed a consistent and compelling way to communicate the impact of its fundraising, community initiatives, and events. The challenge was creating materials that felt polished and trustworthy while still making the mission feel personal and inspiring.
Create a visual system that balanced credibility with emotion. The goal was to make each piece feel connected to the larger Baptist Health brand while giving donors, supporters, and community members a clear sense of the people and purpose behind the Foundation.
I designed a range of print and campaign materials, including booklets, handouts, event collateral, and promotional pieces. Each piece was created to feel cohesive, easy to navigate, and visually engaging across fundraising, outreach, and community events.
The work helped give Baptist Health Foundation a stronger and more consistent visual presence across its communications. The materials supported fundraising and engagement efforts while helping the Foundation communicate its mission with greater clarity and impact.